URI | http://purl.tuc.gr/dl/dias/FF0398EA-56E7-4C92-BF8C-E9915FD7CB89 | - |
Identifier | https://doi.org/10.26233/heallink.tuc.92365 | - |
Language | en | - |
Extent | 88 pages | en |
Extent | 3.2 megabytes | en |
Title | Measurement of customer preferences for designing luxury hotels using conjoined analysis
| en |
Creator | Vazakas Vasileios | en |
Creator | Βαζακας Βασιλειος | el |
Contributor [Thesis Supervisor] | Tsafarakis Stelios | en |
Contributor [Thesis Supervisor] | Τσαφαρακης Στελιος | el |
Contributor [Committee Member] | Matsatsinis Nikolaos | en |
Contributor [Committee Member] | Ματσατσινης Νικολαος | el |
Contributor [Committee Member] | Grigoroudis Evangelos | en |
Contributor [Committee Member] | Γρηγορουδης Ευαγγελος | el |
Publisher | Πολυτεχνείο Κρήτης | el |
Publisher | Technical University of Crete | en |
Academic Unit | Technical University of Crete::School of Production Engineering and Management | en |
Academic Unit | Πολυτεχνείο Κρήτης::Σχολή Μηχανικών Παραγωγής και Διοίκησης | el |
Description | Μεταπτυχιακή εργασία που υποβλήθηκε στο τμήμα Μηχανικών Παραγωγής και Διοίκησης | el |
Content Summary | Urban hotels have attributes that potential clients could choose from to create their references while selecting which hotel to stay. This study would identify what attributes are considered by consumers, as well as combinations of attributes that need to be analysed into the main preferences of consumers. The purpose of this study is to determine the
level of attribute which becomes important to a consumer and group the consumers with similar preferences. | en |
Type of Item | Μεταπτυχιακή Διατριβή | el |
Type of Item | Master Thesis | en |
License | http://creativecommons.org/licenses/by/4.0/ | en |
Date of Item | 2022-06-10 | - |
Date of Publication | 2021 | - |
Subject | Conjoint analysis | en |
Bibliographic Citation | Vasileios Vazakas, "Measurement of customer preferences for designing luxury hotels using conjoined analysis", Master Thesis, School of Production Engineering and Management, Technical University of Crete, Chania, Greece, 2021 | en |